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Rose Colored Glasses (Kelly Rowland song)
"Rose Colored Glasses" is a song by American recording artist Kelly Rowland, recorded for her third studio album, ''Here I Am'' (2011). It was written by Ester Dean and Lukasz "Dr. Luke" Gottwald, with lyrics reflecting the different perspectives on relationships and how one can perceive a relationship different from the outside. It opens with an electro-crescendo followed with vocals by Rowland while Emily Wright produced Rowland's vocals; the production is based upon layered synths and drums, programmed by Dr. Luke. Dean helped Rowland to record the song, which Rowland said made her cry as it reminded her of her own experiences in past relationships. "Rose Colored Glasses" also had an effect on Rowland's vocals, causing them to swell. The song was serviced to rhythmic and contemporary hit radio on June 29, 2010. Critics praised "Rose Colored Glasses" as one of Rowland's strongest vocal and emotional performances to date.
The arrangement and delivery were praised as being classy, while the critics felt that the overall emotion of the song gave Rowland the best chance of achieving US chart success. "Rose Colored Glasses" was released on June 28, 2010 across some parts of Europe, and a day later in the United States and Canada, where it was intended to be one of the album's two lead singles. An accompanying 3-D concept music video, directed by John "Rankin" Wadell was released, featuring atmospheric visuals and mood-lit scenes including streamers, doves, and rose petals. Reception for the video was positive, praising its simplicity and noting the stunning visuals and variety of outfits worn by Rowland. The single had limited chart success, entering the top-forty radio airplay charts in Slovakia and the United States, but failed to appear on the US ''Billboard'' Hot 100. It is excluded from the US track listing for ''Here I Am''.
== Background ==
At the 2010 Winter Music Conference, Rowland confirmed she was ready to release the lead single from her third studio album. On March 29, 2010, during the conference, she debuted the David Guetta-helmed song, "Commander" with her live performance of the song. However, just prior to its release, Rowland’s label (Universal Motown) confirmed that the song would only be fully released as a single in international markets.〔 〕 At the end of May 2010, Rowland announced that "Shake Them Haters Off", penned by singer-songwriter Ne-Yo, would be the American lead single for her third album. Prior to its release, "Shake Them Haters Off" was replaced by two new songs, one for urban radio and one for contemporary hit radio. "Rose Colored Glasses" was unveiled as the pop lead single, and serviced to both contemporary and rhythmic radio on June 29, 2010. It was also released for digital download on June 29, 2010 in Canada and the United States.〔 The urban single, "Grown Woman", was also serviced to urban, urban adult contemporary and rhythmic radio on June 29, 2010.〔 At the time of this announcement, it meant that three singles would precede the album before its worldwide release. However, the album was pushed back into 2011, leaving time for two other singles to precede the album: "Forever and a Day" (2010) and "Motivation" (2011).
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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